Driving Commercial Truck Fleets to Better Productivity

Leveraging high-quality content to drive brand awareness, build marketing pipeline and generate leads for marketers wanting to connect with executives, operations and management professionals focused on commercial fleet management.

Fleet Owner Audience

Job Function

Top Industries Served

0 %

10+ Vehicles

0 K

Monthly Page Views

0 K

Magazine Subscribers

Solving Marketers Biggest Challenges

Launch & Awareness
Launch & Awareness
Build awareness and generate excitement for new solutions and products.
Content Marketing
Content Marketing
Inform to engage and convert hardcore leads. Strategies that increase engagement and leads.
Engaged Sales Leads
Engaged Sales Leads
Driving a faster sales cycle.

Increase your sales with our help–through product messaging strategies and adept advertising programs.

Marketing Solutions

Research

Guide your strategy, gain insights, stay ahead of the competition.

Content Marketing

Fuel content marketing strategies with visual storytelling, content creation services and lead conversion programs.

Advertising

Reach a large or hyper-targeted audience via display, newsletters, programmatic, native, and print options.

Social

Leverage our audience data to increase your social engagement & conversions.

Video

Rely on video to engage audiences, attract new prospects and tell your story with impact.

Lead Generation

Engage target audiences, generate and qualify leads through behavioral scoring to shorten the sales cycle.

FleetSeekTM is a proprietary database of half a million North American trucking operations and contacts used by thousands of trucking product and service providers.

Work with Fleet Owner to leverage this accurate and up-to-date database of contacts and demographics within the trucking industry including owners, managers and operators of trucking fleets and in-depth information about the fleets they manage to power your next campaign.

Commercial trucks in Gross Vehicle Weight Classes 1-6 are heavily used in intrastate applications and make up the largest part of the commercial vehicle population — over 25 million vehicles or 90 percent of the total U.S. commercial truck market.

Fleet Owner has access to this audience of industry professionals who purchase, operate and maintain light, midrange and medium duty trucks. This is a diverse group of managers, ranging from contractors and farmers to landscapers and government/municipal workers.

Fleet Owner Insights

Expert Spotlight

  • Neil Abt
    Neil Abt Editorial Director

    Neil is a veteran journalist that has dedicated over 18 years to freight transportation. His knowledge of the complex issues facing the trucking industry give him insight into trends that will shape the supply chain of the future.

  • Peter Lovato
    Peter Lovato National Sales Manager

    Peter’s leadership on sales and brand strategy drives business goals. For over 20 years, he has advised and coached on change management in B2B media, and helped countless companies take their brand to the next level.

  • Reggie Lawrence
    Reggie Lawrence Vice President, Commercial Vehicle Intelligence

    Reggie’s industry experience and sales leadership drives the group to deliver smart solutions for marketers to help them achieve their goals. Understanding the unique challenges of commercial transportation allows him to deliver know how to marketers on how best to connect with target audiences.

Sponsorship Opportunities

Unique Sponsorship Opportunities that drive brand awareness, thought leadership and demand generation for marketers wanting to engage with electronic design engineering professionals.

Stay up-to-date on the latest marketing trends.

Sales

NATIONAL SALES MANAGER
Peter Lovato
231-233-2660
peter.lovato@informa.com

EAST
Bill Doucette
603-236-3310
wjduce@gmail.com

MIDWEST
David Haggett
847-917-0287
david.c.haggett@informa.com

WEST
Woody Newell
360-944-6572
swnewell44@gmail.com

CLASSIFIEDS
Dan Elm
612-760-9633
dan.elm@informa.com

Editorial

CONTENT DIRECTOR
Neil Abt
neil.abt@informa.com

SENIOR MANAGING EDITOR
Michael Catarevas
michael.catarevas@informa.com

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