Operational Insights for Tank Truck and Bulk Logistics Fleets

Leveraging content focused on operational efficiency and improving profitability of tank and bulk trucking professionals to generate powerful branding, awareness, marketing pipeline and lead generation for marketers.

Bulk Transporter Audience

Fleets by Size

Types of Fleets

0 K

Magazine Subscribers

0 K

Monthly Page Views

0 %

5+ Fleet Size

Solving Marketers Biggest Challenges

Launch & Awareness
Launch & Awareness
Build awareness and generate excitement for new solutions and products.
Content Marketing
Content Marketing
Inform to engage and convert hardcore leads. Strategies that increase engagement and leads.
Engaged Sales Leads
Engaged Sales Leads
Driving a faster sales cycle.

Increase your sales with our help–through product messaging strategies and adept advertising programs.

Marketing Solutions

Research

Guide your strategy, gain insights, stay ahead of the competition.

Content Marketing

Fuel content marketing strategies with visual storytelling, content creation services and lead conversion programs.

Advertising

Reach a large or hyper-targeted audience via display, newsletters, programmatic, native, and print options.

Social

Leverage our audience data to increase your social engagement & conversions.

Video

Rely on video to engage audiences, attract new prospects and tell your story with impact.

Lead Generation

Engage target audiences, generate and qualify leads through behavioral scoring to shorten the sales cycle.

Cool Campaigns

cc-section

Using Research as a Base for your Content Marketing and Lead Generation Strategy

Not all marketers have the opportunity to launch a marketing program with a blank slate, but when the occasion arose for the ABB Marketing Team, they knew that they wanted to do it right.  With the goal of generating new leads for their business division through content marketing and digital channels the team knew they needed a partner that could deliver a rich database to target their key personas, unique solutions for engaging prospects and expertise for converting those prospects to leads.

Bulk Transporter Insights

Expert Spotlight

  • Charles Wilson
    Charles Wilson Content Director

    Charles relies on his years of experience in the commercial trucking industry to create engaging content that keeps users visiting sites and reading articles.

    • Jason McDaniel
      Jason McDaniel Associate Editor

      Jason manages digital content related to show coverage, websites, social media accounts and newsletters.

    • Martine Ewing
      Martine Ewing Account Manager

      With longstanding marketing relationships in the refrigerated truck fleet industry, Martine partners with clients to succeed in meeting their marketing goals with innovative solutions.

      Sponsorship Opportunities

      Unique Sponsorship Opportunities that drive brand awareness, thought leadership and demand generation for marketers wanting to engage with utility & engineering professionals

      Stay up-to-date on the latest marketing trends.

      Sales

      ACCOUNT MANAGER
      Martine Ewing
      713-636-3802
      martine.ewing@informa.com

      Editorial

      CONTENT DIRECTOR
      Kevin Jones
      kevin.jones@informa.com

      Start typing and press Enter to search