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Social media is constantly evolving. New platforms and connection opportunities seem to erupt weekly and marketers are drawn to the engagement and brand awareness social provides. According to [...]

Our latest B2B Trends report highlights marketing trends, challenges, and priorities. See how much you know about what other marketers are doing now, how they are taking advantage of new tools, [...]

The importance of a good foundation. Digital advances continue to expand the B2B marketer’s toolkit—access to data, online video, personalization—but true effectiveness still depends on [...]